How To Write An SEO Article
Time to look at how to write an SEO article and today’s lesson will concentrate on the opener, middle content of the article and the closer.
When I started as an online marketer several years ago one of the skills I brought to the table was writing ability. As a journalist, writing was a big part of my life and at the time, I thought I could simply transfer that ability to marketing online. Search engine optimization was something I learned after several months and didn’t realize how important it was to article writing online. I guess that’s the learning curve you go through.
My articles read well – my friends and family told me but they weren’t getting too much in the way of visitor numbers to my landing pages. I soon realized writing as a journalist and writing as an online marketer are two different things. Journalists report and online marketers offer answers and solutions.
Does that make sense?
So let’s look at how to write SEO articles – articles that keep a visitor reading through to the resource box.
We looked at three aspects of content writing but there’s still more to the equation.How to make an article visually attractive to visitors so you at least get them to the first paragraph is something too many article marketers overlook. We’ll show you why in our next lesson.
How To Write SEO Article Titles
In this second training video on how to construct an article that gets attention we are going to be focusing on the article title. How to write SEO article titles is a skill that will take a little practice but the more you do it the easier it gets.
The title is so important it cannot be understated. It’s your shop front window. It’s where your main display is going to be presented and needs to be compelling enough to make the reader want to click through to read your article.
Remember, you’ve written your article around your main keyword phrase. If your reader has come across your term in the search results your title is usually going to be listed in bold. It’s your lead-off batter and if it’s weak, it will get struck out.
Okay, here’s what I do to maximize my title for both the search engines and to peak a reader’s interest in clicking through to the article.
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